Skip to content

AI-Powered SEO & GEO Course for Beginners

3-Month Live Program✦ AI-PoweredBeginner → Intermediate

Build the Skills to Grow Visibility Across Search & AI

Start from zero. Learn every core SEO and GEO concept, then use AI tools, especially Claude, and build agents, skills and plugins that automate your SEO & GEO work. For beginners, or anyone who wants to fill gaps in what they know. No SEO experience needed.

✦ AI-powered from day one. Every SEO class in Month 1 includes a practical AI segment, and Month 3 is dedicated to AI: using tools like Claude, and building agents, skills and plugins that automate your SEO & GEO workflows.

What You'll Learn

  • Every SEO & GEO concept, from scratch
  • AI tools for SEO & GEO, especially Claude
  • Build agents, skills & plugins to automate your workflows
  • Search intent, topical authority, entities & E-E-A-T

Learning path: SEO → GEO → AI-Powered SEO & GEO

Curriculum

Month 1SEO

Each SEO class includes a short, practical AI segment (roughly 5–10 minutes) — not the main focus of Month 1.

  1. 01
    How Search WorksSearch fundamentals · Search engines · Search Console · Analytics setup
  2. 02
    Keyword Research & Search IntentKeyword research · Search intent · Opportunity analysis
  3. 03
    On-Page SEOTitles · Headings · Content structure · Internal linking
  4. 04
    Content StrategyTopic clusters · Topical authority · E-E-A-T
  5. 05
    Technical SEO — Part 1Crawling · Indexing · Sitemaps · Robots.txt
  6. 06
    Technical SEO — Part 2Website speed · Core Web Vitals · Mobile · Schema
  7. 07
    Off-Page SEOLinks · Digital PR · Local SEO
  8. 08
    Measuring SEO + Project 1Measurement · Reporting · Live website audit project
Month 2GEO
  1. 09
    How AI Search WorksChatGPT · Gemini · Perplexity · Google AI Overviews · Other AI-powered search experiences
  2. 10
    SEO vs GEOWhat stays the same · What changes · What's new
  3. 11
    Creating Content AI Can Understand & Reference
  4. 12
    Entities, Schema & Structured Data
  5. 13
    Trust Beyond Your WebsiteBrand mentions · Reviews · Forums · PR · External references
  6. 14
    Measuring AI VisibilityPrompt monitoring · Citations · Visibility · No-click measurement
  7. 15
    SEO + GEO Strategy by Website Type & Stage
  8. 16
    Project 2: Full SEO + GEO Audit & Strategy
Month 3AI-Powered SEO & GEO

This month is the advanced AI-powered component of the full program, and corresponds to Course 2.

  1. 17
    AI Tools & Evaluating AI OutputAI tool landscape · Choosing the right tool · Hallucination/error checking · Human verification
  2. 18
    Prompting for SEO
  3. 19
    Keyword Research & Topic Planning with AI
  4. 20
    Technical SEO Audits with AIChat-based workflows · AI agents where appropriate · Data analysis
  5. 21
    Content Briefs, Writing & On-Page SEO with AI
  6. 22
    GEO with AIAI-friendly content · Structured data · Citation tracking · Visibility analysis
  7. 23
    SEO Automationn8n · Make · Zapier
  8. 24
    AI Reporting + Final ProjectBuild Your Own AI-Powered SEO Workflow

Projects

End of Month 1

Live Website SEO Audit

Apply what you've learned to a real website and produce a working SEO audit.

End of Month 2

Full SEO + GEO Audit & Strategy

Combine SEO and GEO thinking into one complete audit and strategy document.

Final Project

Build Your Own AI-Powered SEO Workflow

Design and build a working AI-powered workflow you can use on real SEO/GEO work.

How Each Live Class Runs

  1. 15 min
    Recap + Doubts
  2. 60 min
    Teaching
  3. 10 min
    Break
  4. 75 min
    Demo + Hands-on
  5. 20 min
    Q&A + Homework

Choose This Course If

  • You're new to SEO, or want to fix gaps in what you already know.
  • You want one course that covers SEO, GEO and AI, all in one place.
  • You can commit to live weekend classes for three months.
Compare

Compare Both Search Courses

AI-Powered SEO & GEO Course for BeginnersAI Automation for SEO & GEO Professionals
LevelBeginner → IntermediateIntermediate → Advanced
SEO fundamentalsYesAssumed knowledge
GEOYesYes
AI-powered SEOYesDeep focus
AI-powered GEOYesDeep focus
AutomationIntroduction + practical workflowsAdvanced practical workflows
Duration3 Months1 Month
Live classes248
Total hours7224
Weekend classesYesYes

Not sure where to start?

Message me with your background and goals, and I'll point you to the right masterclass or course.